SKECHERS Named Mainstream Women’s Footwear Brand of the Year at The Drapers Footwear Awards

Jun 8, 2015 • 4:00 am EDT

LONDON--(BUSINESS WIRE)-- SKECHERS USA, Inc. (NYSE:SKX) today announced that it has been named 2015 Mainstream Women’s Footwear Brand of the Year at The Drapers Footwear Awards. This achievement follows a year when SKECHERS won multiple top industry awards in the United Kingdom, including Footwear Brand of the Year and Fashion Footwear Brand of the Year at the Footwear Industry Awards in February 2015, as well as Company of the Year awards from leading American trade publications Footwear News and Footwear Plus.

“We are incredibly honored to have been recognized as a leading footwear brand for trend-focused women across the U.K. and Ireland. It’s our first Drapers Footwear Awards win, and an incredible one to start with,” commented Peter Youell, Managing Director of SKECHERS United Kingdom and Ireland. “It’s a privilege to receive this recognition amongst such notable brands that were shortlisted in our categories. This award is a testament to the strength and growth of the SKECHERS brand in the U.K. and Ireland, and the ongoing support from our retail partners to reaffirm and elevate SKECHERS as a demanded and desired name in lifestyle and fashion footwear.”

The Drapers Footwear Awards recognize and celebrate outstanding performance, innovation and creativity among retailers, brands and individuals in this fast-paced sector, and SKECHERS won over a strong competitive field that included CAT, Keds, Havaianas and Sperry.

“Receiving this award from Drapers is thrilling; it tops a banner year for our brand,” added David Weinberg, Skechers COO and CFO. “We ended 2014 with record annual revenues of $2.4 billion, and started 2015 with first quarter sales of $798 million, the highest quarterly sales in the Company’s 23-year history. A big driver of this growth is international, and within international, the U.K. is one of our leading markets with strong growth over the past 18 months. This honor from the U.K.’s premier fashion voice truly validates that we’re firing on all cylinders around the globe.”

The prestigious annual awards event was held on Thursday, June 4 at The Pavilion in the Tower of London supported by the British Footwear Association (BFA) and charity partner Footwear Friends.

SKECHERS offers two distinct footwear categories: a lifestyle division which offers comfort-focused trend-right product for men, women and kids including Relaxed Fit®, Skechers Memory Foam footwear and the philanthropic line BOBS from SKECHERS, and the Skechers Performance Division which includes Skechers GOrun and Skechers GOwalk footwear.

Celebrity product endorsees for SKECHERS' collections include legendary drummer Ringo Starr, multi-platinum recording artist Demi Lovato, as well as model and actress Kelly Brook. In addition, elite marathon champion and Boston Marathon winner Meb Keflezighi represents the Skechers Performance Division.

About SKECHERS USA, Inc.

SKECHERS USA, Inc., based in Manhattan Beach, California, designs, develops and markets a diverse range of lifestyle footwear for men, women and children, as well as performance footwear for men and women. SKECHERS footwear is available in the United States and over 120 countries and territories worldwide via department and specialty stores, more than 1,050 SKECHERS retail stores, and the Company’s e-commerce website. The Company manages its international business through a network of global distributors, joint venture partners in Asia, and 12 wholly-owned subsidiaries in Brazil, Canada, Chile, Japan and throughout Europe. For more information, please visit skechers.com and follow us on Facebook (facebook.com/SKECHERS) and Twitter (twitter.com/SKECHERSUSA).

This announcement contains forward-looking statements that are made pursuant to the safe harbor provisions of the Private Securities Litigation Reform Act of 1995. These forward-looking statements include, without limitation, the Company’s future growth, financial results and operations, its development of new products, future demand for its products and growth opportunities, its planned opening of new stores, advertising and marketing initiatives, and the expansion plans for the Company’s European Distribution Center. Forward-looking statements can be identified by the use of forward looking language such as “believe,” “anticipate,” “expect,” “estimate,” “intend,” “plan,” “project,” “will be,” “will continue,” “will result,” “could,” “may,” “might,” or any variations of such words with similar meanings. Any such statements are subject to risks and uncertainties that could cause actual results to differ materially from those projected in forward-looking statements. Factors that might cause or contribute to such differences include international economic, political and market conditions including the uncertainty of sustained recovery in Europe; entry into the highly competitive performance footwear market; sustaining, managing and forecasting costs and proper inventory levels; losing any significant customers; decreased demand by industry retailers and cancellation of order commitments due to the lack of popularity of particular designs and/or categories of products; maintaining brand image and intense competition among sellers of footwear for consumers; anticipating, identifying, interpreting or forecasting changes in fashion trends, consumer demand for the products and the various market factors described above; sales levels during the spring, back-to-school and holiday selling seasons; and other factors referenced or incorporated by reference in the Company’s quarterly report on Form 10-Q for the three months ended March 31, 2015. The risks included here are not exhaustive. The Company operates in a very competitive and rapidly changing environment. New risks emerge from time to time and the companies cannot predict all such risk factors, nor can the companies assess the impact of all such risk factors on their respective businesses or the extent to which any factor, or combination of factors, may cause actual results to differ materially from those contained in any forward-looking statements. Given these risks and uncertainties, you should not place undue reliance on forward-looking statements as a prediction of actual results. Moreover, reported results should not be considered an indication of future performance.

SKECHERS UK/Ireland
Nicola Zachariades, 01707655955
nicolaz@eu.skechers.com
or
SKECHERS USA
Jennifer Clay, 310-937-1326

Source: SKECHERS USA, Inc.